Your privacy is important to us. It is EssaTrend’s policy to respect your privacy regarding any information we may collect from you on the EssaTrend website, and other sites we own and operate.
We only request personal information when we truly need it to provide you with a service. We do so by fair and legal means, with your knowledge and consent. We also tell you why we are collecting it and how it will be used.
We only retain collected information for as long as necessary to provide the requested service. When we store data, we protect it within commercially acceptable means to prevent loss and theft, as well as unauthorized access, disclosure, copying, use or modification.
We do not share personally identifiable information publicly or with third parties except when required by law.
Our website may have links to external websites that are not operated by us. Please be aware that we have no control over the content and practices of these sites and cannot accept responsibility for their respective privacy policies.
You are free to refuse our request for your personal information, with the understanding that we may be unable to provide you with some of your desired services.
Your continued use of our website will be considered acceptance of our practices around privacy and personal information. If you have any questions about how we handle user data and personal information, please contact us.
- The Google AdSense service we use to serve advertising uses a DoubleClick cookie to serve more relevant ads across the web and limit the number of times a particular ad is shown to you.
- For more information about Google AdSense, see the official Google AdSense Privacy FAQs.
- We use advertisements to offset the costs of running this site and provide funding for future development. The behavioral advertising cookies used by this site are designed to ensure that we provide you with the most relevant advertisements where possible by anonymously tracking your interests and presenting similar things that may be of interest to you.
- Several partners advertise on our behalf and affiliate tracking cookies simply allow us to see if our customers have accessed the site through one of our partners’ sites so that we can credit them appropriately and, where applicable, allow our affiliate partners to offer any promotion that can provide you to make a purchase.
User Commitment
The user undertakes to make appropriate use of the content and information that EssaTrend offers on the website and with an enunciative but not limiting nature:
- A) Not engage in activities that are illegal or contrary to good faith and public order;
- B) Do not disseminate propaganda or content of a racist, xenophobic nature, betting or gambling, any type of illegal pornography, in support of terrorism or against human rights;
- C) Do not cause damage to the physical (hardware) and logical (software) systems of EssaTrend, its suppliers or third parties, to introduce or disseminate computer viruses or any other hardware or software systems that are capable of causing the aforementioned damages.
General information for visitors
The purpose of EssaTrend is to provide information about technology in general, sharing knowledge with our users. It is not mandatory for users to register in advance to access the EssaTrend website.
EssaTrend follows all international security guidelines related to data storage, protection, privacy and transmission. However, it is important to highlight that there is no absolute guarantee that any method of storing, protecting, privacy and transmitting data is completely tamper-proof and secure.
EssaTrend uses security practices and technologies that are continually updated and improved, following technical advances and national and international regulations. Our goal is to protect user data from unauthorized access, misuse, alteration, unauthorized disclosure or destruction. We invest in security measures that include encrypted communications, access control, secure software development, internal compliance policies, and liability and risk mitigation strategies to ensure data security throughout its existence. Furthermore, user information is kept in secure databases that are widely recognized internationally.
At EssaTrend, we are constantly working to provide you with the most up-to-date information. However, this information may differ from other sources. In relation to entities with which we do not maintain established partnerships, we cannot guarantee the accuracy and timeliness of this information. Therefore, it is essential that you always review the terms of use and purchase conditions before making any decision.
At EssaTrend, we are committed to protecting your personal information and have implemented appropriate measures to ensure its security. We follow industry best practices and take reasonable precautions to prevent the loss, theft, unauthorized access, disclosure, alteration or inappropriate destruction of your personal information.
About Third Party Sites
In certain situations, EssaTrend may mention or redirect content from other websites that, in our opinion, may contain useful information or tools for our visitors. However, it is essential to clarify that our privacy policy does not apply to third-party websites.
In this scenario, we encourage our users to review the privacy policy of each website they visit. This ensures that users’ personal information is protected in accordance with relevant standards and regulations. It is important to remember that when you click on links to third-party websites, you will be leaving our website and will no longer be subject to our privacy policy. Consequently, we have no control over the actions of third parties and are not responsible for their privacy policies or practices.
Non-personal information and data
This information is obtained through technologies such as cookies, tracking pixels, activity records and web beacons, and may be shared with third parties for data analysis, advertising and other purposes defined in our Privacy Policy. It is important to emphasize that, by using our website, you agree to the collection and use of this information in accordance with this Privacy Policy. If you prefer, you can manage the use of cookies in your browser, however, doing so may affect your ability to access and enjoy certain features on our website.
Cookie Policies
EssaTrend, as a third-party service provider, uses cookies to serve ads. Through the DART cookie, EssaTrend can display advertisements based on users’ activities on other websites. Users have the option to disable the DART cookie by reviewing the Google ad and content network privacy policy.
We use cookies on EssaTrend to assist in collecting data and identifying the IP (Internet Protocol) address, with the aim of improving the user’s browsing experience and ensuring the security, protection and authenticity of data.
Additionally, we also display third-party advertisements on our website to fund maintenance expenses. Some of these advertisers may employ technologies, such as cookies, while serving advertisements on our site. This allows these advertisers (for example, Google through Google AdSense and Ad Exchange) to also collect personal information from the user, such as IP address, internet service provider (ISP), browser, among others. This practice is commonly used for geotargeting (displaying relevant ads based on geographic location).
Users have the option to modify cookie settings at any time in their browser settings. It is essential to note that disabling browsing cookies may impact some EssaTrend functionalities.
Personally identifiable information and data
To access the free content made available by EssaTrend, such as articles, e-books, quizzes and others, we may request personally identifiable information from the user, such as their email address and full name, although this request is optional.
The personally identifiable information collected by EssaTrend has the following purposes:
- Accurately identify users, providing greater security and protection to the users themselves.
- Facilitate access to services and products offered by EssaTrend.
- Analyze user profiles to offer products and information that best suit their needs and situations.
To gain a more accurate understanding of each user’s profile, EssaTrend may conduct surveys to collect more detailed information about our users. This allows you to suggest personalized products and services, aligned with the individual preferences and demands of each user.
In this context, EssaTrend may occasionally invite some users to participate in satisfaction surveys, which will be carried out through emails containing the necessary instructions. The information collected will mainly be used to improve the systems, products, content and services offered by EssaTrend and our commercial partners.
In the event that a user contacts us to report a problem, clarify questions or seek support, we collect and store the user’s contact details, along with relevant messages and other data essential to investigate the problem or provide answers to questions. This data will be used to resolve issues based on the information collected, provide answers to queries, resolve any problems and improve our system, with the aim of further improving the user experience on EssaTrend.
Shared data
EssaTrend will not sell personal information or data of its users. However, it may share this information with commercial partners to recommend products and services that fit the users’ profile and needs, or to provide the products and/or services requested by the users themselves.
EssaTrend reserves the right to offer assistance or collaborate with judicial authorities or government bodies, and may share users’ personally identifiable data in the following circumstances:
a) Establish or exercise legal rights.
b) Protect your assets.
c) When you consider that cooperation or assistance is essential to protect your users, collaborators, administrators or any individual affected by actions or omissions.
Final considerations
In short, EssaTrend is committed to transparency, security and protection of our valued users’ personal information. By browsing our website and taking advantage of the content and services offered, you expressly agree to the terms and provisions outlined in our Privacy Policy. This document reflects our dedication to ensuring that your information is protected and used in a responsible and beneficial manner for you.
If you have any questions about our policy or how your information is being handled, we encourage you to contact us at [email protected]. We are available to answer any questions you may have and ensure you feel comfortable with how we use your personal information.
We appreciate the trust you place in EssaTrend and reinforce our commitment to providing a safe and valuable online experience for all of our users.
